Managing and Recording CRM Records
• Add and manage new contacts for each account.
• Log call, meeting, and outreach activity.
• Record sales and training events.
• Track product engagement and interest levels.
• Update client status for accurate analytics and forecasting.
1. Go to Sales Execution and select a business from your results list.
2. On the account page, review the information automatically pulled from the clinic’s website and public data sources.
3. You’ll see tabs for Contacts, Calls, Sales, Training, Product Engagement, and Notes at the top of the screen.
1. In the Contacts tab, click Add Contact.
2. Fill in the person’s name, job title and contact details
3. Note whether they are a key decision maker or influencer.
4. Add any relevant notes about their role or preferences.
5. Click Save to record the contact in your account.
1. Open the Calls tab and click Log New Call.
2. Select the date and contact you spoke with.
3. Under Interaction Type, choose:
4. Add an Outcome and any relevant notes.
5. Click Save to log the call.
In the Sales tab:
1. Add new sales activity by entering the purchase date and saving.
2. This automatically updates your analytics and sales performance reports.
In The Training tab:
1. Add the clinic or contact to a training course you’ve already created.
2. Select the relevant session.
In the Training Tab:appear in your training dashboard.t
1. Open the Product Engagement tab.
2. Under Active Products, record whether the clinic is:
3. Under Pitched Products, log products you’ve discussed and their interest level.
4. Use this data to plan future campaigns and outreach.
1. Use the Notes tab to capture general observations, updates, or reminders.
2. At the top of the account, set the Client Status to reflect the relationship:
• Always add a contact before logging calls to ensure activity is linked correctly.
• Keep your Client Status current — it powers your analytics and conversion reports.
•Use the Notes section after every visit or call to maintain context for future outreach.
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